Automation for trades businesses

Your team is doing work your software should be doing.

I'm Luke. I connect the CRMs, spreadsheets, and tools your business already runs, so leads stop slipping and nobody's retyping the same job into three places.

Roofing · Solar · HVAC · Windows · Pools
Sound familiar?

The work is good. The systems around it are leaking.

01

Leads die in the inbox.

Someone fills out your form on Friday afternoon. Nobody calls until Tuesday. By then they've booked with whoever answered first.

02

The same job gets typed in three times.

Once into the CRM, once into the schedule, once into the books. Three chances to fat-finger a number, every single job.

03

Quotes go out and nothing follows.

You send the estimate and hope. No reminder, no follow-up, no idea which quotes are still alive unless someone remembers to check.

04

You're doing admin on Sunday night.

Invoices, job statuses, chasing paperwork. The stuff that keeps the business running but nobody's paying you for.

What I do

One job: make your systems work like one system.

Systems integration and ops automation for trades companies. That's the whole offer. Not a platform, not a subscription. Just me, building the connections your business is missing.

Book a 30-min call

Connect the systems you already have

Your CRM, your spreadsheets, your accounting software, your field tools, all talking to each other, so a job entered once shows up everywhere it needs to.

Automate the busywork between them

New lead comes in? It's in the CRM, assigned, and the first text is out before anyone touches a keyboard. Quote sent? Follow-ups happen on schedule without you remembering.

Keep it running

Automations break quietly when a tool changes. I build things that tell me when they fail, and I stick around to fix them.

Things I can also build, if the job calls for it
  • ·Simple internal tools and dashboards when a spreadsheet stops being enough
  • ·A website that actually captures and routes leads (this one's mine)
  • ·An AI phone answerer. I've built a working prototype, happy to talk about whether it fits
Client work
Marquis Pools · pool construction

A pool builder's pipeline, out of the spreadsheet.

Marquis was running estimates and active builds out of spreadsheets. Statuses went stale, payment milestones got chased by memory, and every update meant retyping.

I built them a custom project tracker: every job moves from deposit to final invoice on one board, payment milestones update themselves, and stalled projects flag themselves before they become problems.

10+ hoursof admin handed back to the team, every week
project-pipeline.app

Project pipeline

Every job from deposit to final invoice

Stalled (14+ days)Awaiting payment
Contract deposit0
Nothing in this stage
Pre-construction1
S. Mitchell12d
New build
$182,3151/1 paid
In progress4
J. Reynolds8d
Remodel
$46,8961/1 paid
D. Kaufman14d
Remodel
$30,3251/1 paid
Coastal Properties LLC5d
New build
$113,3294/4 paid
M. Torres19d
Remodel
$89,5996/6 paid
Final invoice sent0
Nothing in this stage

The actual tracker, with example data

Watch one run

This is what "automated" actually looks like.

A lead-to-close flow I built as a working demo. It's my own asset, running on dummy data. A lead comes in, lands in the CRM, gets assigned, gets a text, gets a follow-up. Nobody touched anything.

Lead-to-close workflow
Demo run · dummy data · 24/7
New leadForm, call, or referral
CRM contactCreated automatically
Rep assignedRound-robin + notified
First text outUnder 30 seconds
Follow-up setScheduled +3 days
Deal wonContract sent, deposit tracked
Not readyRe-engagement flow starts
First response:< 30 sec
Steps automated:7
Typing required:none
Fires the moment a lead arrives
Form fill, phone call, or referral: the flow starts before anyone's seen the notification.
Branches on real conditions
Won, not ready, no-show: each path gets its own next step instead of falling into a pile.
Everything stays in sync
CRM, calendar, email, books. One entry, everywhere it needs to be. No copy-paste.
Tools I work with

Your software probably isn't the problem.

These are platforms I've actually built in, not a logo wall. The tools are usually fine. It's the gaps between them where leads and hours go missing.

Don't see yours? Ask me. If it has an API, or even just exports a spreadsheet, I can probably work with it.

CRMs
Salesforce logo
Salesforce
HubSpot logo
HubSpot
Pipedrive logo
Pipedrive
GoHighLevel logo
GoHighLevel
Field & trade tools
JobNimbus logo
JobNimbus
AccuLynx logo
AccuLynx
Leap logo
Leap
Housecall Pro logo
Housecall Pro
Enerflo logo
Enerflo
SubcontractorHub logo
SubcontractorHub
Accounting & everything else
Google Sheets logo
Google Sheets
Monday.com logo
Monday.com
Zapier logo
Zapier
How it works

No discovery phases. No retainers you forgot you're paying.

01

We talk for 30 minutes

You walk me through how a job moves through your business, from first call to final invoice, and where things slip. If I can't help, I'll say so on the call.

02

I map it and build the fix

I find the one connection worth the most and quote it at a fixed price. Then I build it, usually in a few weeks, not months. You'll see it working on your real jobs before you pay the balance.

03

You run it, I keep it running

You get a plain-English walkthrough of what's connected and how. When a tool updates and something breaks, I hear about it before you do, and I fix it.

Luke Pauga, founder of Matai Tech, with his wife
About

Hi, I'm Luke. Matai Tech is just me. That's the point.

I'm a data engineer by trade. I've spent years building CRM integrations and data systems for trades companies (roofing, solar, home services) and I kept seeing the same thing: good crews, good work, and an office drowning in retyping, chasing, and Sunday-night admin.

Matai Tech is where I do that work directly for owners. No account managers, no handoffs, no junior dev you've never met. The person on the first call is the person writing the code and the person answering when something breaks.

If you'd rather talk to the person who actually does the work, that's the whole pitch.

Get in touch

Tell me where the hours are going.

The easiest way is a 30-minute call. You talk, I ask questions, and you'll leave knowing whether this is worth doing.

Book a 30-min call
or send a message